Sarika Atri, SRE Conf editor, curates the first fireside chat on SRE with Akash Saxena of Viacomm and Hotstar This update is for participants only
The evolution of the cloud in the last decade has radically simplified infrastructure deployment. Undoubtedly, major providers like AWS, Azure, GCP, Alibaba Cloud have removed entry barriers for developers to either launch a new product or to scale infinitely. However, no software company can keep scaling without taking a look at the cost of infrastructure as a percentage of its revenue.
Many companies today are struggling with cloud costs eating up a significant portion of their gross margins. In this conference, we will discuss the tools, techniques and best practices for monitoring and controlling cloud costs.
- Best practices for monitoring and auditing cloud costs.
- Techniques and design choices for controlling cloud costs.
- Case studies and experience reports.
- CTOs and VP engineering of startups in the growth phase, who are expecting their cloud costs to go up in the near future; interested in case studies and tools.
- Engineering Manager of a large organization who is interested in controlling the costs for their division; interested in case studies and tools.
- Senior engineers who are interested to know about architectural choices and how they affect the cloud costs.
If you are interested in speaking at the conference, submit your talk idea here. The editors - Anand C and Raghdip Panesar - will review your talk description and give feedback.
Guidelines for speaking, speaker honorarium policy, and travel grant policy details are published here.
This conference is curated by Anand Chitipothu and Raghdip Singh Panesar.
Anand has been building software, managing servers and infrastructure for over two decades. He has curated the Scaling from First Principles series of discussions with Rootconf.
Raghdip is Staff Engineer - Network at Google. Prior to joining Google Raghdip spent nine years at Flipkart as network architect and senior staff engineer.
This is a community-funded conference. It will be held in-person. Attendance is open to Rootconf members only. Support the conference with a membership to join. If you have questions about participation, post a comment here.
Sponsorship slots are open for:
- Cloud providers who want to evangelise their efforts on optimizing the costs of cloud, and showcase customer success stories.
- Tool providers.
- Companies seeking tech branding for hiring.
Email sponsorship queries to firstname.lastname@example.org
Over the years, Flipkart has successfully operated a private cloud infrastructure consisting of millions of cores across multiple regions. However, the fluctuating compute requirements of 2x to 10x during major sale events such as “Big Billion Days,” “Independence Day,” and “Republic Day” often result in excessive underutilization of the infrastructure outside of these peak periods. While public … more
Introduction In this talk, we will delve into the fascinating realm of cost optimization and walk through the journey of Freshworks as it scales its operations. We will cover various strategies and techniques employed to optimize costs at each stage of growth, from the early startup phase to achieving scale and efficiency. more
Ozonetel is a pioneering company at the forefront of the cloud communications industry. With a commitment to delivering cutting-edge solutions, Ozonetel has revolutionized the way businesses communicate, collaborate, and connect with their customers. We have a Substantial client base of 2500+ customers and foster a culture that encourages experimentation, collaboration, and the freedom to fail an… more
The theme of the panel discussion is the role of FOSS in controlling cloud costs. The panel will broadly cover the following topics: more
What and why? Udaan has grown from being a b2b e-commerce marketplace to being a logistics, warehousing, credit, data analytics company, and more. As a result, it houses more than 50+ databases catering to different domains. more
Abstract We share our learnings with Azure Cloud, and detail our journey to achieve more than 50% cost reduction over multiple quarters. While some learnings are specific to udaan, we expect this to be helpful for anyone starting out with Azure, on Azure, or in some cases, people on other cloud platforms as well. more
Background Colearn is an EdTech startup catering to the Indonesian market with a vision to bring Indonesia within the Top 50 percentile in the world in PISA rankings. The company is in the early stages and has yet to achieve a Product Market Fit. This leaves a company quite vulnerable to market forces. In 2022 we saw the onset of a global recession and the company had to move from growth to conso… more
Background About IDfy IDfy is a leader in the digital onboarding and verification space. We enable our customers to seamlessly onboard employees, customers, vendors, users and more while preventing fraud at the same time. We are a 80 member tech team which contribute to multiple products on the platform. more
Context With Udaan’s fast expansion in B2B e-comerce, our databases have to be highly scalable, resilient and performant. The choice of DB is one the most critical decision before we start building the solution. For our NoSQL usecases we chose azure CosmosDB which was distributed and easily scalable as well as resilient with failiures and retries. But like any powerful tool, with great power come… more
Cloud Cost Optimization: Unveiling Tradeoffs and Embracing Multi-Layered Strategies for Optimal Efficiency
Exotel is a leading customer conversation platform enabling connected conversations between businesses and their customers, and leverages cloud significantly. Exotel is growing rapidly and has seen its cloud costs grow by up to 7X in the past 2 years (from 10s of thousands of $$ to 100s of thousands of $$ per month). Embedded in this growth have been different phases to cost management: 2020 the … more
Cloud costs are increasing rapidly if we take into consideration only the bill which is charged from Enterprises by the cloud cost provider and obviously everybody wants to reduce it. However, while defining costs, there are much more aspects to be investigated in an Enterprise , rather than just looking at the charges in the bill. For example, time to market for product or product innovations, w… more
Background One of India’s largest full-integrated logistics service provider. It works with AWS to enhance efficiency, availability, and scalability of its systems. In this session we will talk about how customer used AWS Cloud Financial Management best practices and to develop and implement robust cost monitoring capabilities that increased its cloud infrastructure efficiency and resulted in 15%… more