One Vote Annual Conference

A conference on technological interventions in elections




The Limitations of the Model Code of Conduct in Regulating Digital Campaigning - A talk by TVS Sasidhar

Submitted Jan 20, 2022

Electioneering essentially entails delivering the campaign messages to the maximum number of voters efficiently and economically. In a country with more than 130 crores population, it is a herculean task for political parties and political leaders to reach voters with their message. In the light of the magnitude, political players opt for new age media solutions to reach out to their constituents with their message. With an internet subscriber base of more than 45 crores, digital campaigns have become the first choice. Having said that, the campaigning in the digital spaces has started throwing challenges to the democracies across the world and India as well. In the light of the new age electioneering, this talk will discuss the role of model code of conduct in India, and the gaps that exist in regulating digital spaces.


{{ gettext('Login to leave a comment') }}

{{ gettext('Post a comment…') }}
{{ gettext('New comment') }}
{{ formTitle }}

{{ errorMsg }}

{{ gettext('No comments posted yet') }}

Hosted by

One Vote is an initiative to examine a diverse set of inputs and perspectives regarding the introduction and evolution of technology as part of the elections. We use public discourse, deliberations and reports to raise awareness about this topic for a lay audience. One Vote is designed to enable cr… more

Supported by

Article 21 Trust endeavours to work on issues at the intersection of technlogy and welfare. Some of the issues we have worked on include Aadhaar related concerns, data protection, non personal data governance, technology and justice, One Nation One Ration etc. more
Deep dives into privacy and security, and understanding needs of the Indian tech ecosystem through guides, research, collaboration, events and conferences. Sponsors: Privacy Mode’s programmes are sponsored by: more
We are a non-partisan campaign of citizens, scholars, activists, technologists and lawyers concerned about the Unique Identification or Aadhaar project and its impact on our rights and freedoms. Through public campaigns, research, and public engagement, we critically engage with the use of technolo… more

Media partner

Founded in 2017, The Bastion is an independent digital magazine reporting on India’s development journey, in-depth. To read our journalism, visit! more
We are a group of nonpartisan citizens, scholars, students, and technologists focused on the critical role technology plays in the election life cycle. This initiative started as an academic research project but has now broadened into an outreach effort. PIVOT’s mission is to advance appropriate an… more

Media partner

Mobile first, digital media platform to consume, share and discover content on the go. More about us here: more