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@neintara
Examining the relevance of political advertising transparency
Submitted Jan 10, 2022
Submisson type:
Commentary on elections - post-master class
Ad tech now mediates many aspects of democratic processes. Conceptual frameworks and governance models (for eg. rights to political partipation, campaign finance) that enable the imagination of a functional electoral system are remade in the image of digital marketing.
This talk will explore the significance of some of these developments alongside the promise and let-downs of ‘political advertising transparency’ as a framework of response. The talk is based on a body of work developed at Persuasion Lab (ad.watch).
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