Nov 2019
18 Mon
19 Tue
20 Wed
21 Thu
22 Fri
23 Sat 08:30 AM – 05:30 PM IST
24 Sun
Gunjan Sharma
In the world of Ad Business’s recommendation systems it is easier comparatively to recommend to user who have shown some intent. But what about the users who have not shown any intent? How do you target them? In this talk I will like to talk about a novel approach to use user similarity from supply data to work out significant recommendation for these users
Define the problem
Define non efficient solutions
Introduce the novel user similarity approach
Connect it to the original problem to show how it helps
Results
Future work
Gunjan Sharma
Architect InMobi
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