After e-commerce, digital payments are again changing the way we buy and sell. As a developer you have a chance of building the app others will come to depend on.
HasGeek is organizing a new conference on the payments landscape, with a choice of topics bridging the gap between developers and business, merchants and buyers, and banks and regulators.
We are now accepting submissions around the theme of digital payments.
Suggested topics include:
- Demystifying the payments landscape, specifically -
- Foreign exchange
- Cross-border funds transactions: what is legal, what is not?
- New developments in the payment landscape like:
- The Unified Payments Interface
- Future course
- Subscription billing
- Split payments?
- Operational guidelines
- Payment banks
- Use of chatbots by wallets as interface with customers
- Bitcoin and blockchain
- Ethereum, etc.
- AEPS (aadhar e-payment system)
- International payments in India
- The Unified Payments Interface
- Payments instruments
- At Point of Sale (POS)
- The smartphone as payment instrument:
- Identity verification
- Portability across platforms (Android, iOS)
- Resilience under loss of access to network
- Money transfer at POS (to a brick-and-mortar vendor)
- Structure, implementation, and effects of the ongoing demonetization scheme
- Workshops around open APIs from banks and PSPs
We are inviting proposals for:
Full-length 40 minute talks.
Crisp 15-minute talks.
Sponsored sessions, 15 minute duration (limited slots available; subject to editorial scrutiny and approval).
Hands-on Workshop sessions, 3 and 6 hour duration.
Proposals will be filtered and shortlisted by an Editorial Panel. We urge you to add links to videos / slide decks when submitting proposals. This will help us understand your speaking experience, and if further practice is required. Blurbs or blog posts covering the relevance of a particular problem statement and how it is tackled will help the Editorial Panel better judge your proposals.
We expect you to submit an outline of your proposed talk – either in the form of a mind map or a text document or draft slides within two weeks of submitting your proposal.
We will notify you about the status of your proposal within three weeks of submission.
Selected speakers must participate in one or two rounds of rehearsals before the conference. This is mandatory and helps you to prepare well for the conference.
A speaker is NOT confirmed a slot unless we explicitly mention so in an email or over any other medium of communication.
There is only one speaker per session. Entry is free for selected speakers. As our budget is limited, we prefer speakers from locations closer home, but will do our best to cover for anyone exceptional. HasGeek will provide a grant to cover part of your travel and accommodation in Bangalore. Grants are limited and made available to speakers delivering full sessions (40 minutes or longer).
50p will be held at the MLR Convention Centre, JP Nagar.
For more information about speaking proposals, tickets and sponsorships, contact firstname.lastname@example.org or call +91-7676332020.
Science And The Art of Improving Payment Conversion
“Payment Conversion” is the ratio of the number of successful payments to the number of payment attempts. It plays a critical role in the success of a product and influences the sustainability of business. If a product delivers a seamless payment experience to first time customer, then the business will enjoy good retention rate. While product managers and engineers do realize the importance of high conversion rate, there is no systematic plan to achieving that. As a result, conversion improvement exercises, unfortunately, end up being the snake-oil job and random hit-or-miss changes. This talk goes in depth into aspects - product, technology, and design - of funnel improvement and presents a recipe for delivering a magical customer experience in payments. The focus here is on Indian consumer ecosystem, specifically second-factor authentication; mobile users and working with not so good internet speeds.
1) Motivation: Impact of payment funnel on cohorts and customer retention rates.
2) Survey of the current payment experience landscape.
3) Factors that influence funnel conversion; product, design and technology.
4) Deep dive into each of the above areas (Product, Design and Technology).
5) Card store service.
6) Fraud prevention system.
5) A few unconventional ideas.
6) Concluding remarks and predicting the future :-)
Arun is the ex-head of Payment Infrastructure Engineering team at FreeCharge which processed the payments of FreeCharge and SnapDeal and hundreds of other third party merchants. The payment processing platform, along with the PCI certified card store service, is one of the largest in India in terms of volume of transactions. Besides technology he also played a key role in shaping the payments experience at a design and product level.