Zone Startups FinTech Friday

A meetup on the design process in payment apps and tracking conversions.

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Arunkumar S Jadhav

Science And The Art of Improving Payment Conversion

“Payment Conversion” is the ratio of the number of successful payments to the number of payment attempts. It plays a critical role in the success of a product and influences the sustainability of business. If a product delivers a seamless payment experience to first time customer, then the business will enjoy good retention rate. While product managers and engineers do realize the importance of h… more
  • Confirmed
  • 13 Feb 2017
Technical level: Intermediate

Abhinit Tiwari

Designing for payments

Digital payments are hard. Not only because you’re competing with modes as practical as cash, or as convenient as credit cards. more
  • Confirmed
  • 17 Feb 2017
Technical level: Beginner

Hosted by

50p, formerly an annual conference held in 2017 and 2018 on digital payments - is turning into round-the-year forum for conversations and collaborations on the #payments ecosystem, and associated #fintech topics. Follow 50p on Twitter. more