FinTech Friday is an initiative by Zone Startups to bring out more interest and enable discussions around startups in the finance and technology (FinTech) industries. In association with HasGeek, this edition of FinTech friday will focus on the User Interface (UI) aspects of apps which use payments and how to track the conversions from users. The meetup will also feature a Q&A session after the talks.
Venue: Tower D, 2nd Floor, Diamond District, Old Airport Road, ISRO Colony, Domlur, Bengaluru, Karnataka 560008
The meetup is free to attend.
“Payment Conversion” is the ratio of the number of successful payments to the number of payment attempts. It plays a critical role in the success of a product and influences the sustainability of business. If a product delivers a seamless payment experience to first time customer, then the business will enjoy good retention rate. While product managers and engineers do realize the importance of h… more