Meta Refresh 2015: Delhi Run-up

Data-centric mobile web design

Data speaks for itself at any point of time, and provide you with validations or rejections on your hypothesis. A data-centric approach toward web-design serves the same cause. The design/ layout of any website is based on certain intuitions of the designer, and many a times there is a conflict of interest between the designer and the business team. How about tweaking the website to bridge the gap between design and business?

The session will focus on how designers, engineers, optimization specialists and businesses can use data (statistics) to drive design opinion, thereby optimizing their websites and web applications.

Schedule: TBA

Date: 21 March 2015

Venue: Wingify

14th Floor, KLJ Tower North, Netaji Subhash Place, Pitam Pura, Delhi
Google Maps: http://bit.ly/1AmaGYh

Hosted by

Meta Refresh is an umbrella forum for conversations about different aspects of design and product including: 1. UX and interaction design 2. CMS, content management, publishing and content marketing 3. Information architecture 4. Product design 5. Privacy in product design more

Taruna Manchanda

@taruna2309

How to optimize your webpages - lessons learnt from 101 VWO customers' A/B tests

Submitted Mar 8, 2015

Learn what should you test on your pages to optimize them and how to frame hypothesis for a successful test.

Outline

Get answers to
- What should you test on your webpages?
- How to frame a test hypothesis?
- What are the common mistakes that you should avoid when testing?
- How to analyze your test results to get meaningful insights?

and many more…

Speaker bio

Digital Marketer at Wingify.
I handle all paid acquisitions and customer case studies.

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Hosted by

Meta Refresh is an umbrella forum for conversations about different aspects of design and product including: 1. UX and interaction design 2. CMS, content management, publishing and content marketing 3. Information architecture 4. Product design 5. Privacy in product design more