Meta Refresh 2013

The design and engineering of user interface on the web

Meta Refresh is a conference on the construction of the user experience on the web. The 2013 edition is about letting go. It’s about learning the skills necessary to build experiences which cannot possibly exist on any medium apart from the internet. It will showcase people who have a deep understanding of what the internet is, and what it can be; people who have built experiences and who can recount their experiences doing so.

The details

Meta Refresh 2013 is a single-track event over two days. All proposals will be evaluated by the program committee consisting of:

The program committee will not consider public voting when making selections, as the current form of voting has a weak correlation to relevance, but will instead look at the discussion each proposal generates. If there is a proposal you find notable, please leave a comment.

For this year’s event, we are seeking original presentations from practising designers and frontend engineers on why something should be done the way you say, rather than how. The conference stage is a place to convince the audience to your point of view. Howto guides go on the website.

As a single track event, you will have the full audience in the room with you, and we expect you to keep it engaged. Please submit examples of prior speaking experience, or a video introducing yourself and your topic, plus proof that you practice what you preach.

Attendance is free for selected speakers. HasGeek will cover your travel to and accommodation in Bangalore from anywhere in the world. As our budget is limited, we will prefer speakers from locations closer home, but will do our best to cover for anyone exceptional. If you are able to raise support for your trip, we will count that towards an event sponsorship.

There are no sponsored sessions at Meta Refresh. Your speaking opportunity is at the discretion of the program committee alone.

If your proposal is not accepted, you can buy a ticket at the same rate as was available on the day of your proposal.

Discounted tickets are available from


We will make the first round of confirmations by late December, a second round by mid-January, and will finalize the schedule in early February. More specific dates as they get closer. The event is on Feb 22-23.

Commitment to open source

HasGeek believes in open source as the foundation of the internet. Our aim is to strengthen these foundations for future generations. If your talk describes a codebase for developers to work with, we require that it is available under a permissive open source license, a license that does not impose itself on subsequent work.

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Meta Refresh is an umbrella forum for conversations about different aspects of design and product including: UX and interaction design CMS, content management, publishing and content marketing Information architecture more

Navjot Pawera


Questioning the "why"

Submitted Jan 6, 2013

To remind us that questioning our goals is probably the most important piece in creating a useful, and usable product.


As product creators - designers & developers alike - we do our best to keep up to date about the newest of technologies. We are inspired by the possibilites they present and motivated to learn and master them. We put these technologies to use, to build the products we envision. This excites us, and addiction is easy.

We lead ourselves down a path of obsession in a quest to master the tools. Absolute know-how becomes the goal. And we lose sight of what we set out to achieve.

Our minds get occupied with figuring out “how” to build our products, and this distracts us from keeping in mind “why” we set out to build them in the first place.

Although the “how” is of utmost significance, it is important to think of your product from a holistic perspective. It’s easy to get lost in achieving technical wins, but it’s equally important to think about why those are necessary.

The question, “why”, is a very important and significant one. It helps us to level with ourselves and bring ourselves out of the obsession with technology. “Why”, reminds us that the tools are just a means to accomplish something more meaningful.

I’ll be talking for the “why”.

Speaker bio

I constantly think about the design process - as I was never educated in one. I studied to be an engineer but educated to become a product designer. I’m still educating myself with the help of others - and try to do my bit helping others however I can.

I now live in Singapore and work with different companies to create products. I also curate the Interaction Design Sessions ( )

My links - &


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Hosted by

Meta Refresh is an umbrella forum for conversations about different aspects of design and product including: UX and interaction design CMS, content management, publishing and content marketing Information architecture more