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Managing your online presence on Google Search
Submitted by Syed Malik Mairaj (@syedmalikmairaj) (proposing) on Thursday, 6 July 2017
This is a proposal requesting for someone to speak on this topic. If you’d like to speak, leave a comment.
Section: Full Talk Technical level: Beginner
Google Search is the most-used search engine on the World Wide Web, handling trillions of searches every year. In this session, you will learn how you can optimize your websites for users and to be compatible with Google search engine. You will learn how search works. You will be given tips on how to do well on search and explore tools that Google offers which you can use to manage your online presence on Google Search. This session is suitable for website or business owners as well as web developers who want to learn more about your website presence on Google organic search.
Search and mobile friendliness, structured markup, Crawling and Indexing, AMP, TLDs in respect to Google Search, multi-lingual sites, Google Fonts for Indic content creation
As a Webmaster Outreach Senior Strategist, Syed Malik is responsible for building & executing strategy to drive high-quality content in India, improve webmaster transparency & outreach coverage.
If you like using Google Search to find relevant results for your queries, it’s the team Malik works for that’s behind your satisfaction. He was an Analyst in the Google search Quality team before he took to the Outreach Specialist role and has been associated with this team ever since he joined Google in 2006. Before, he was a freelance web developer and has over a decade of experience in the online industry overall.
He’s a Google certified trainer, an active evangelist of Google Webmaster Resources and loves interacting with webmasters on various platforms.