Mobile Ads: Formats – Placement - Integration. Getting it Right.

Nov 2011

14 Mon

15 Tue

16 Wed

17 Thu

18 Fri 10:00 AM – 05:15 PM IST

19 Sat 11:00 AM – 05:15 PM IST

20 Sun

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MLR Convention Centre, Whitefield, Bangalore

Droidcon is India’s first national Android conference and is a part of the worldwide Droidcon series of events. This is a technical conference, for developers by developers.

Sessions are for 45 minutes each (30 speaking, 5 Q&A, 10 transition). We will have three parallel tracks over two days, with 8 sessions per track per day. Workshop sessions are 60 minutes each (50 speaking, 10 minutes for transition between rooms).

We recommend you illustrate your sessions with demos of your own code and applications. Please refrain from making a pitch without explaining how it works, as your primary audience will be developers.

Sessions will be ranked by community voting and selected by a program committee with representation from the local community and the international Droidcon events. Confirmed speakers get free tickets to the event. Anyone who proposes to speak but isn’t confirmed will still get early bird pricing. If you’ve proposed to speak, there’s no need to rush to buy a ticket. We’ll be in touch with you.

Participants may reserve their tickets from http://droidcon.doattend.com.

The event will have three parallel tracks. The list below will be consolidated down to three by the program committee.

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droidconIN

droidconIN is an annual conference on Android, part of the worldwide series of events. more

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Mobile Ads: Formats – Placement - Integration. Getting it Right.

Submitted Oct 31, 2011

Section: Monetizing apps Technical level: Beginner Session type: Lecture

How best to use Ads in your app to maximize income without affecting the App user experience

Outline

Options available to monetize Mobile Apps by Ads and Best Practices.
Understanding Mobile Ad Formats, Placements & Integration.
Best Practices for Mobile Ad Behaviors towards Best Performance.
Deep dive into the most critical aspect - Mobile Ad Network Mediation.

Speaker bio

Ashay Padwal
Vserv.mobi
Co-Founder and CTO
ashay@vserv.mobi

Ashay is responsible for Technology and Product Development

A computer engineering graduate from the University of Mumbai, Ashay’s career spans over a decade, he has been instrumental in building and deploying complex and varied projects in the internet and wireless space.

He has actively been involved in strategy, conceptualizations, team building, hands on implementation and operations of technical initiatives.

Ashay has been at the helm of many technology initiatives at enterprises like Yahoo! and People Infocom (Mauj) where he spearheaded project management, product development and, technology functions including games development & managed a talent pool of 100 plus resources.

Ashay is a compulsive workaholic, self-confessed food connoisseur and loves trekking.