Through this track we are keen to explore a whole range of topics/areas/subjects which fall under Cinema and/or Interactive Media.
Some of the broad areas for consideration (under which the topics can come under) include
Business of Cinema-be it anything to do with marketing of movies, distribution/release strategy,raising funds-be it for pre-production/production/post production, alternate revenue models,alternate ways of reaching target audience etc.
Creative Process- conceptualizing to execution, topics falling under the creative areas including writing and direction like how to conceptualize a web series, art of storyboarding for films & television etc.
Interactive Media & convergence with Entertainment- synergy between interactive media (like video sharing platforms-Youtube/Vimeo/Dailymotion etc) with cinema/music/T.V etc
Miscellaneous-anything connected to Cinema and/or Interactive Media which does not fall under points 1, 2 &3.categories for example-film criticism,future of interactive media,adaptation of books and plays into films etc., censorship in cinema, how to make you app stand out amidst the clutter,how can podcasting serve as means of promoting a brand/movie etc.
The above categories and/or topics are just suggestions to give you an idea of what we are looking at broadly. We welcome wacky, innovative and experimental stuff provided they meet all other criteria’s.
30 seconds, more or less.
An insight into the process of making commercails for anyone who might be interested in getting into the business of ad-film making.
I will be speaking about the making a of television commercial starting from the product to the script, to a brief, to budget, to a crew and the various departments and their functions, post production and the final film, the target audience and the message.
I’ve been in the business since 1998 and have worked on perhaps a 100 commercials. I have worked in almost every department (casting, art, wardrobe, direction, production, camera) before I started producing commercials for an award winning company, Highlight Films. I have also worked in the television, feature film and documentary formats.