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Mobile Apps for Developent
Submitted by Anvita Bajpai (@anvita-bajpai) on Monday, 20 October 2014
Section: UI - full talks Technical level: Intermediate
SMAC, especially mobility has changed the world in many ways. As a result, many companies are working on innovative solutions for the changed world. Startup culture is also flowering. However, as one talks about solutions, we start talking about the best in class technologies, for the best available devices.
What about the other extreme end of population? and what solutions they need? and what is the business opportunity in the developing world?
This talk would present the spectrum at the other end to the audience, to help explore the emerging market.
As per recent studies, it is clear that there is a growing market, in terms of number of mobile phones, and subscriptions in the semi-urban and rural areas in developing countries.
As the term ‘developing’ emphasizes, that there is a requirement for development, to help raise the bar of living standards for humans overall.
In this talk we would explore what are the goals for development for millennium, as defined by UN. And try understanding this market and it’s needs so they we can create technology solutions in form of mobile apps to help improve their lives.
I would be demonstrating a few existing mobile apps in the areas of agriculture, finance, education, healthcare etc. And I would also discuss further possibilities.
Anvita Bajpai, Lead Consultant at Wipro Technologies (CTO Office), is an IIT Madras (MS in CSE), and IIM Bangalore (Entrepreneurship) graduate with about 10+ years of experience in smart product building using Artificial Intelligence across domains like internet, audio and multimedia, healthcare, retail, banking etc, with MNCs - Oracle and Satyam, and startups - Decidyn (as AVP) and Vimagino. She has also been a guest faculty at IIM Bangalore.
She has a number of publications in leading conferences in the mentioned areas, and she has also written business and technology articles for MarketExpress.
Apart from presenting her research papers in conferences, she has also been invited as speaker at UXINDIA‘14, Vodafone (Innovation Labs, Bangalore), Wipro (CTO office, before joining Wipro), IITMAA (IIT Madras Alumni Association) Bangalore, and UXINDIA‘13.
Apart from technology, she also has an artistic inclination, being author of “Life, Odds & Ends” (fiction).
Talks related to research work done on human behavior and lives, while writing this book, has been presented at UIUC (University of Illinois at Urbana-Champaign), Midwest PanIIT Alumni Group @ Naperville, IL, World Book Fair 2014 Delhi, IIT Madras, and in Bangalore at IIM, C-DOT, IIIT, JustBooks, Atta Galatta, IIT Alumni Centre. She has also been a panelist at IIT Madras during IITMAA Golden Jubilee Celebrations.
A few of these events have been covered by leading newspapers like Times of India, and her interview was published in Deccan Chronicle, Bangalore.
Her detailed profile and links to her writings are at http://www.linkedin.com/in/anvitabajpai
Articles in MarketExpress @ http://www.marketexpress.in/author/anvita-bajpai