Through this track we are keen to explore a whole range of topics/areas/subjects which fall under Cinema and/or Interactive Media.
Some of the broad areas for consideration (under which the topics can come under) include
Business of Cinema-be it anything to do with marketing of movies, distribution/release strategy,raising funds-be it for pre-production/production/post production, alternate revenue models,alternate ways of reaching target audience etc.
Creative Process- conceptualizing to execution, topics falling under the creative areas including writing and direction like how to conceptualize a web series, art of storyboarding for films & television etc.
Interactive Media & convergence with Entertainment- synergy between interactive media (like video sharing platforms-Youtube/Vimeo/Dailymotion etc) with cinema/music/T.V etc
Miscellaneous-anything connected to Cinema and/or Interactive Media which does not fall under points 1, 2 &3.categories for example-film criticism,future of interactive media,adaptation of books and plays into films etc., censorship in cinema, how to make you app stand out amidst the clutter,how can podcasting serve as means of promoting a brand/movie etc.
The above categories and/or topics are just suggestions to give you an idea of what we are looking at broadly. We welcome wacky, innovative and experimental stuff provided they meet all other criteria’s.
Releasing an independently made feature film-how tough is it?
How does one approach theatrical release for an indie film & what are the other avenues of reaching out to the audience?
Hundreds of films get made in India every year,every week we see multiple releases & yet a lot of films which get made never see a theatrical release.So how difficult is it to have your film released?What are the ways of going about it?How else could a filmmaker reach out to his/her target audience?
Sethumadhavan is an independent distribution and marketing consultant for films and has already helped in the release of a few indie films including “The Path of Zarathustra”.Sethu is also a film critic and journalist,writing for Bangalore Mirror (part of TOI)and is the Founder and Chief Editor of the movie portal-Mad About Moviez (www.madaboutmoviez.com).He has also been consulting with a reputed film studio based in Mumbai.