Meta Refresh 2016

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Just Enough Prototyping : A Framework for testing your ideas within a week

Submitted by Dhruv Saxena (@dhruv-uncommon) on Monday, 29 August 2016

Section: Full talk Technical level: Intermediate


How do successful design studios come up with the right design solutions so often? Surely, there must be a method to their madness. In this talk, we will unpack a design framework pioneered by studios like IDEO, which is now being used even at tech accelerators like Google Ventures. This framework will help you test your ideas within a week by prototyping just enough components that make your service believable.


We will uncover a design process which can help create a service or a part of it within a week. We will dig deep into the tools that enable such rapid prototyping and how to use them. We will look into -
1. User Research
2. Co-Creation
3. Lo-Fidelity Prototyping
4. Hi-Fidelity Prototyping
5. Concept Communication
6. Repeating 1-5 in a loop till you get the desired fidelity

Speaker bio

Dhruv is an interaction designer based in Bangalore. Presently, he works as the design lead for “Uncommon” - A design studio well known in Bangalore because of their engagement with some of the most successful digital businesses in India.

Dhruv is also an Alumnus of the Copenhagen Institute of Interaction Design ( At CIID, Dhruv has worked with partners such as IDEO, MIT Media Lab, Frog Design, BBC, Philips Healthcare etc.

Prior to CIID, Dhruv was the design lead at Bosch Centre for Cyber Physical Systems at the
Indian Institute of Science (IISc). He was responsible for the design and development of
various wearable electronic devices (some of which have now received funding from the
likes of The Gates Foundation).

Dhruv also holds a degree in Product Design and Engineering from the Indian Institute of Science.



  • Praneet Koppula (@praneetk) 2 years ago

    Hi Dhruv, wondering what the takeaways for the audience would be from this talk that are any different from takeaways from reading “Sprint” or reading design process articles/books.
    Will you cover the common pitfalls or war trench stories(failure modes) of the process, that could include your personal experiences of using the process and your learnings on how to tweak the process you talk about?

  • Dhruv Saxena (@dhruv-uncommon) Proposer 2 years ago

    Hi Praneet, great question. I plan to walk the audience through a couple of my projects where I have used the method to build initial prototypes within a week and later refining those ideas to build complete prototypes. Rest assured that this talk is not going to preach a design philosophy, but will shed light on using the method in practice.

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