Meta Refresh 2015: Pune Run-up

Design enhancements and UX advancements in mobile web

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Mobile Strategy and Design Approach


Aditya Lele


To understand various mobile strategies & look at ‘things to consider’ while designing for the same.


Mobile users are only going to increase and therefore it makes immense sense for a brand or business to consider mobile as a platform to address the business needs & goals. This talk will also touch upon some of the important things to be considered from a design perspective while once executes his design strategy.

Speaker bio

I lead the UX practice at Weboniselab and love designing experiences and interactions. Data Visualisation has caught my fancy recently as much as I.O.T