The Fifth Elephant 2019

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Incubation to Production : Building Data Products for ever changing business @Flipkart

Submitted by Akash Khandelwal (@akash099) on Monday, 15 April 2019


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Session type: Lecture Session type: BOF session of 1 hour

Abstract

This talk will cover our journey of taking data products from incubation to production. We saw that via externalizing and crowdsourcing in-lab experiments, we were able to spinoff completely new products via quick prototyping, thereby preparing us for fast evolving business environment as Flipkart grew exponentially.

The main takeaway of this talk will be how to incorporate data thinking while designing products and adapting as business evolves.

Outline

Will cover a few case studies covering how we adapted to important business milestones:
1. Mobile App traffic surpassing Desktop
2. Scaling From a single seller (WS Retail) to tens of thousands and from handful of categories to thousands.
3. Launch of new private label business line.

PPT Covering Outline : https://docs.google.com/presentation/d/1FNFjq74PhW8KTStHZLadhmNzhLaHotp6WfsO5LcQeKw/edit?usp=sharing

Requirements

Basic Understanding of Building Data Products

Speaker bio

Akash is a software developer with Search Autosuggest team at Flipkart. Previously, he has worked on building Flipkart Recommendation System. He designed real time and batch pipelines to power recommendations, including use cases such as product bundling, similar products and personalisation. He is interested in applying Machine Learning for pattern mining, and deploying data processing pipelines at scale. He graduated with a dual degree in Computer Science & Engineering from IIT Delhi.

Links

Slides

https://docs.google.com/presentation/d/1FNFjq74PhW8KTStHZLadhmNzhLaHotp6WfsO5LcQeKw/edit?usp=sharing

Preview video

https://youtu.be/nQJ05oP-uNU

Comments

  • Zainab Bawa (@zainabbawa) Reviewer 2 months ago

    Thanks for the submission, Akash. Please upload your slides and preview video by 1 May.

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