Hack your Business with android & beacons
Submitted by Tushar Choudhary (@tusharchoudhary) on Saturday, 18 October 2014
Section: Hardware - full talks Technical level: Intermediate
Attend this session to understand how Android can make use of beacons and big data analysis to provide customers a better user experience. We will share our experience of working with beacons showing a use case study around retail stores in India.
After attending this session, the attendees can use their android skills with beacons and similar IOT devices to generate and collect data, which can be integrated with big data to make interesting analysis.
Businesses large and small are fast realizing the importance of big data and are investing huge amounts of time and money to gather it. For retailers, the ROI potential from unified big data collection is exponential. After all, retailers collect online sales data, mobile and apps data, customer footfall data, as well as enterprise integration’s for loyalty, CRM and ERP.
Beacons provide businesses with endless opportunities to collect massive amounts of untapped data, such as the number of beacon hits and customer dwell time at a particular location within a specified time and date range, busiest hours throughout the day or week, number of people who walk by a location each day, etc. This data then allows retailers to accordingly make improvements to products, staff allocation in various departments and services, and so on.
Attend this session to understand how Android mobiles can make use of beacons and big data analysis to provide customer a better user experience. We will share our experience of working with beacons showing a use case study around retail stores in India.
basic knowledge of android.
Tushar is an android enthusiast and has crafted several beautiful applications from android 2.0 to android 5.0. He is currently working with Xebia India in the mobile team and is working on varied domains and technologies. Tushar has an experience of 3 years mainly in android development. He is a speaker and has shared his findings in many knowledge sharing programs.