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Analytics without paralysis!
Submitted by Ajay Kelkar on Friday, 10 November 2017
Section: Crisp Talk Technical level: Beginner
Storytelling with Data is becoming much more common today because of both vast amounts of data being available in the public space & also the emergence of a newer breed of younger, more “social” professionals who consume such data with far more ease! AI & machine learning are also changing the context within which you can tel data stories.In this talk I will look at examples of how data insights can lead to embedding analytics into the fabric of the company.
Analytics gets adopted when decision makers are positively influenced by data. But is the corporate world looking at data like this? Are analytics teams telling their stories to grab Decision maker’s attention! Can they afford not to? Analytics doesn’t need you to solve a technical problem but a “business” problem. And the only way to increase analytics adoption is to story tell. When presenting ideas to decision makers, realize that it is your responsibility to sell – not their responsibility to buy. Stories are the best way to influence!Data has to climb out of a dashboard & tell a story.
And now AI & Machine learning are changing the way we can storytell. Today technology can work in tandem with human creativity to provide data-driven, factual and interactive context to a story.
In this talk I will look at examples of how data insights can lead to embedding analytics into the fabric of a company.
An open mind